hard disk and play it when talking to bored real estate agents during
open house (but not while they're talking to potential clients!), or when
you give your presentation to agencies. This movie is for inspectors
who use the e-report system. If you buy our mini-cd business cards,
we can burn it on each mini-cd for your.
If you are giving your customers The User-Friendly Home in either
the paper version or the e-report version, you deserve marketing that
reflects your superior service. You can download a brochure in .doc
format that you can modify and print with your office printer. Business
cards are here, and postcards are here. Each one can be printed on
Avery stock, or on similar materials from others. You can get generic
templates from www.avery.com. Please see details below.
Matching personalized brochures
You can buy Avery's pre-scored glossy paper for use with your
brochures, but Homexam has concluded that there is little benefit,
for the score is not deep enough to help fold the
paper. Instead,
use
ordinary glossy paper - you'll be able to fold it without the score,
and it's less
expensive.
--------------------------
Matching personalized
business cards
If
you print these yourself, be sure to get the clean-line snap type
instead
of the "microperforations" type.
----------------------------
Matching personalized post
cards
These probably are the best marketing tools of all for those give
personalized
books or CDs to their customers. Whereas most inspection customers
soon
will toss or lose their report,
they are likely to keep the book or CD handy -
ready to go
to to work for
you when their friends need a home inspection.
Mail these out quarterly and
watch your business grow.
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Unlike business card CDs that are available elsewhere, you can record
your
own files onto these CDs. For example, you'll probably want to put your
brochure on them, and maybe a movie that introduces your services.
Moreover,
you can re-record them later if your information changes (like a new
area code,
for example). You can create them yourself - see our e-report page (you'll need
to buy an inkjet printer that can print these small CDs).
